Despite Zynga's recent sharp share price decline, the company is "rolling the dice" on its future: online gambling.
The San Francisco-based social gaming company is exploring the potential online gaming market, according to Mike Gupta, Zynga's vice president of finance and treasurer.
Online gambling is still illegal in the United States, but it's legal in other countries, including Britain. Senate Majority Leader Harry Reid (D-NV) has tried to push forward online gambling legislation, only to see it fail. Zynga may be poised to capitalize on any such legislation
Zynga recently launched its own Zynga.com platform, and has partnerships withGooglePlus, Tencent and a recent announcement with Sina Weibo to bring Draw Something to the Chinese social network.
Potential partners include casino operators such as Wynn Casinos, Caesar's Entertainment and others.
The continued expansion of gambling in the United States will most certainly happen, as the federal government seeks to generate additional revenue to help pay down the federal deficit. New Jersey Governor Chris Christie has already said that he will push forward with his state's decision to allow sports gambling. The federal government, however, still has not approved sports gambling outside of Nevada, Oregon, Montana and Delaware.
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